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the future with fairfields!

Updated: Jul 25, 2022

Here at Blue Apple, we are constantly striving towards the greener path. It has always been important to us to find sustainable methods in order to be the best that we can be for our environment, as well as working with partners we trust who share similar values to our own.

With that being said, we are very excited to be partnering with the team over at Fairfields Farm. The families have been farming in East Anglia for three generations. They harvest potatoes, maize and rye on beautiful farmland across the Colne Valley just north of Colchester in Essex.

On their farm they cold store, wash, grade and bag twelve different potato varieties which are then supplied to wholesalers and retailers across the UK. The team also grow their own special varieties of crisping potatoes which we are thrilled to be stocking at our sites. The crisps are hand cooked on the farm to the highest possible standards, which is why they are BRC (Grade AA) accredited.

We are excited to witness this partnership with Fairfields go from strength to strength…we even have our own Blue Apple potato patch! What is better than knowing exactly where your ingredients come from, who is growing them and how far they have travelled to get to your plate – it is simply hard to beat.

Scott Northway, Design and Marketing manager at Blue Apple recently joined our senior management team in visiting Fairfields farm and was impressed by the operation, saying:

“Having never been to a potato farm before I was surprised by the sheer scale of the operation. Learning about the vigorous farming process for what seems such a simple item was also very eye-opening. I’m really pleased that we’ve been able to partner with this great company; like Blue Apple they have a family-run feel and they’re doing some great work in farming sustainably. Also, the crisps are damn good.”

Not only do Fairfields Farm grow their produce sustainably, they also have introduced several methods in which they can make a positive impact on the eco-systems around them. For example, planting pollinator friendly shrubs as well as providing food for the birds during the winter months.

We are very proud to be partnering with Fairfields Farm and are looking forward to working with them to bring our customers tasty, ethically sourced ingredients.

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